Target launched California Roots last August, a line of wine exclusive to the retailer with a price point that most shoppers can get behind... $5 a bottle!
California Roots originally launched with a red blend, pinot grigio, and chardonnay. But this week it adds another wine to the lineup a rosé called Yes Way Rosé!
Target will start selling $5 bottles of California Roots Rosé this Sunday, April 8th. The whole collection will be available at 80% of stores by the end of the year.