Jet-Puffed marshmallow makers are known to create festive seasonal treats such as candy corn-flavored marshmallows for Halloween and pastel-colored "bunnymallows" for Easter. But now they're adding color-changing treats to their line of products just in time for all to enjoy for spring and summer.
Although the marshmallow brand is keeping the new product ingredients and how it works on the down low, we know that their new limited-edition marshmallows will actually change colors when met with direct heat. They will be available in two color-changing varieties: pink marshmallows that will turn orange and blue marshmallows that will turn green. The transformation will take about 10 seconds after being exposed to a flame to change colors.
There is a trend with alcoholic beverages such as beer and spirits as well as foods like noodles turning colors, so these color changing marshmallows are right on point.
"With color-changing foods and beverages on the rise, we knew this was a trend we could lean into and introduce to campfires across the country, just in time for those summer night s’mores," Megan Sommerdyke of the Jet-Puffed team said. "As a brand who is here to puff up any moment, we are always looking for new and exciting ways to bring our fluffy puffy marshmallows to fans.”"
If you're ready to give these new treats a try, the Jet-Puffed color-changing marshmallows are available for $2.99 in grocery stores nationwide until September or, as Jet-Puffed calls it, "the end of s’more season."
Source: Food and Wine