When Build-A-Bear announced their pay-your-age promotion, I don't think they realized how popular it'd be. So popular, that they had to shut it down that same morning.
The high-demand and heavy crowds caused long lines, that reportedly went as long as six hours! The company issued an urgent alert on their social media saying they were "working to address the situation" and "will reach out directly to our valued guests as soon as possible."
Meanwhile, Chuck-E-Cheese recently announced they will be offering "All You Can Play" event today. Parents pay their child's age for 30 minutes of 'All You Can Play'! The maximum is $9 for 30 minutes.
**Urgent Alert:— Build-A-Bear Workshop (@buildabear) July 12, 2018
Per local authorities, we cannot accept additional Guests at our locations due to crowd safety concerns. We have closed lines in our stores. We understand some Guests are disappointed and we will reach out directly as soon as possible. https://t.co/aSFfPCcfsG pic.twitter.com/WZJ53tOAEH