For the past few months, everyone's been thinking pink, thanks to the success of Barbie -- but the color might soon be fading into the background.
Fashionistas say that the end of summer will bring the end of the all-pink, all-the-time trend, and we'll soon be seeing a lot of "butter yellow."
The mellow, subdued shade fits well with the vibe of autumn because it's a mood booster.
It reminds us of sunshine and positivity, which is perfect for the time of year when the days begin to get shorter and the weather becomes colder.
Old Navy, Free People, and Reformation are among the retailers who'll be pushing butter-yellow threads in the coming weeks.
Read more about the butter yellow trend